Three Tanzanian safari destinations are chosen for the first phase because they will easily establish the experience-rich HP product in Tanzania: an historic farm, Boundary Hill & River Lodge, and Mafia Island Resort.  The model minimises facility costs by emphasising the room product, not public spaces nor elaborate spa buildings.

Indigenous building technology and materials are utilised as well as local workforce and craftspeople.  Meal inclusive-rates for the regions are high for global standards.  Each destination will be marketed just below the rate leader.